Increasingly international education leaders – in both large and small institutions – are realizing the importance of developing marketing and communications strategies to better engage and influence internal and external stakeholders. This has led to a substantial increase in the number of marketing and communications professionals supporting education abroad offices, marketing to international students, promoting their institution’s global reach, and managing communication channels that are multiplying globally.
The mission of the Marketing and Communications in International Education MIG is to:
The M&C MIG was founded in April 2015 by Janka Pieper (Northwestern University) and Derrick Meads (University of Kentucky). NAFSA's M&C MIG Community Platform can be found here.
Meet the Leadership Team
NAFSA Regional Representatives
"Co-chairing the M&C MIG was a wonderful way to build community around the common interest of marketing and communication. This is an important area of focus for international education and I have no doubt this MIG will continue to grow. My favorite part of being involved in the MIG was working with my amazing co-chairs.”
Nikki Powers, Chief Commercial Officer, GoAbroad.com
"Marketing & Communications are most often only a piece of an international educator's busy workload. The M&C MIG is a much needed resource and sounding board for professionals who have to figure out how to make the best use of their busy schedules while having the biggest impact! Meeting like-minded professionals and sharing resources has been a huge benefit of being involved with this unique and timely MIG.”
Emily Kirsch, International Marketing & Recruitment Coordinator, Humboldt State University